August 06, 2022
I’m reading “Smart Calling by Art Sobczak” Eliminate the Fear, Failure, and Rejection From Cold Calling. (Not that I do any cold-calling any more, it’s interesting to know what I and other may-have-done-better… much better!)
Pre-Call Planning – Creating Your Possible Value Proposition
What Does Their Daily World Look Like? Would a visit to your customers tell if they worked in a cubicle farm with hundreds of others or if they operate from whatever phone they pick up as they put out fires on the manufacturing floor? Is what you sell an integral component of their job, or is it just one of those tasks that needs to be done by someone, and they drew the short straw?
Putting yourself in someone else’s shoes helps you better understand her thought processes – which enhances your ability to discern and discuss what may be of value to her.
How Are They Measured in Their Jobs? How Can You, and Your Products or Services, Possibly Impact That?
Appealing to buyers’ personal needs is a secret of top sales reps – as well an often overlooked motivator. All clients have self-centered needs that they consider important within the scope of their jobs, needs that naturally affect their decisions. For example, they want to look good in their boss’s eyes, they don’t want to screw up the high-profile project their manager has given them, they need to hit their sales numbers so they get that bonus, they want to be respected among their industry peers, or they want to lessen their workload.
On the speaking and training side of my business, I’m often hired by meeting planners whose job it is to coordinate large national sales meetings for their clients – typically bigger companies. Of course, their professional objective is to pull off a successful event for their client. But I also know one of their personal motivators. After I had hit a home run with a workshop for a planner’s client, she told me, “Wow, you made me look like a hero with them! They complimented me on hiring you.” I could sense that having her ego stroked with such kudos had an impact on her beyond just the sense of a job well done. So now, when speaking with other meeting planners who are considering hiring me, I always ask, “What do you want your clients to tell you after the meeting?” Or “How can you look like a hero to your client after the meeting?” And I’ve even used it in voice mail message and openings on Smart Calls: “… and other meeting planners have told me that our programs have helped them look like a hero in the eyes of their clients.” (If you’re in charge of hiring speakers/trainers for your firm/association, I can make you look like a hero too: www.BusinessByPhone.com/hire-art/.)
August 06, 2021
Rising Delta-variant cases, inflation fears, supply chain issues – the market is dealing with a lot right now. That’s caused the market to feel like it’s sagging and about to drop, even when stocks are still just under all-time highs.
Looking at the big tech space, which is largely rallying once again, and which makes up the biggest part of the market, it’s clear that the recent fears are just part of the “wall of worry” that the stock market sees during a bull market. That view is also supported by Goldman Sachs (GS), which recently increased its price target for the S&P 500 this year. While it may seem like the market can’t possibly go any higher, if any of the known fears today go away, any subsequent rally will seem obvious in hindsight.
Now here’s the rest of the news:
Thanks to Team Biden, America Could Soon Be on the Verge of Economic Disaster –Justin Haskins, FOX Business
By dramatically increasing spending when inflation is already severe, the Biden administration forces the Fed to choose: either let inflation run wild, or wreck jobs and growth with steep interest rates hikes… [Read Here]
Treasury Debt to Invoke ‘Extraordinary Measures’ As Congress Misses Debt-Ceiling Deadline –Thomas Franck, CNBC
These accounting tricks should buy Congress enough time to raise or suspend the debt ceiling. The alternative? A never-before-seen default on U.S. bond payments… [Read Here]
August 06, 2020
Frequently you reach a phase where good news is bad news and bad news is good news. That is largely been the case for the past many months.
However, we are reaching a phase where some good news is required. That “good news” is either the jobs vastly outpacing the ADP report on Wednesday or a promise for significantly more spending in a stimulus bill.
Now here’s the rest of the news:
Microsoft is on the clock…
We would say we can imagine the scene inside Microsoft’s (MSFT) headquarters today, but no workers will be in their offices until at least January 2021, so that’s not exiting. Instead, we’ll have to venture a guess on what the executive-level Teams chats and video conferences at the software giant look like… And we’re willing to bet the words “TikTok” have been written, said, or included in research documents a time or two. You’ve probably seen some of the headlines by now … and with US-China tensions serving as a backdrop, Microsoft is in talks to buy a large part of TikTok, the privately-owned Chinese social media platform. Microsoft scooping up the immensely popular social media platform would make news on any day … but the current circumstances have dialed up the drama … and over the last few months, the viral video app has become synonymous as a COVID-19 “winner,” much like Zoom Video Communications (ZM). TikTok now reports more than 800 million users. Its popularity has spread largely among locked-down teenagers who are logging more time than ever on their smart-phones and less time talking to other people. As a result, awareness of the TikTok platform – and where it comes from – has reached upper levels of the U.S. government.
Gold currently at $2,022.89, silver at $26.28
Gold’s Historic Rally is a Sign that the U.S. Dollar’s Reign as Reserve Currency is in Question…
ADT Joins the Nest
Home security company ADT (NYSE: ADT) announced Monday that it sold 6.6% of its equity to Alphabet‘s (NSDQ: GOOGL) Google division for $450 million. That morning, shares of ADT doubled in value before pulling pack to finish the day up nearly 60%. In a moment, I’ll show you another company that could be next to make a deal. But first, let’s take a quick look at why ADT felt compelled to lock up a partnership with Google. For the past couple of years, fantastic claims have been made about how the Internet of Things (IoT) will change our lives for the better. Until now, there hasn’t been much meat to go along with all that sizzle. For all its promise, the IoT has been slow to deliver stock market winners on Wall Street.
The Coolest Tech Trend You Never Heard Of
“Invest in crypto ‘pick-and-shovel’ plays, not the highly risky currencies themselves.” —John Persinos
The best play of this sort is blockchain technology. With the soaring NASDAQ composite as a back-drop … John sees opportunities in blockchain applications. Quarantined consumers are relying on Big Tech more than ever, for teleconferencing, mobile apps, cloud-based data storage and retrieval, cash-less payment systems, virtual reality, streaming entertainment and news, and online shopping.
But the advent of blockchains is largely ignored by the mainstream media, which is all the better for investors who like to get in front of game-changing developments.
- This trend spells opportunity for makers of ultra-sophisticated chips, especially graphical processing units (GPUs), that are used by blockchains. These GPU chips allow a computer to present graphics.
- Blockchains have other uses. They let businesses store encrypted data in a ledger. Blockchains are used in finance, supply chains, and data storage. This gives the makers of GPUs for video games additional prospects in commerce.
- Cryptocurrency users leverage GPUs to speed up the network. Major chipmakers have recently released several GPUs dedicated to cryptocurrency mining.
August 06, 2019
Are you seeing, feeling, and hearing everything?
Are you really aware of your surroundings?
I will begin with a quick story
Once, I heard my niece say that her mother, didn’t love her. I found this odd, since I often hear my sister, her mother saying “I love you” to her, and she often takes her daughter out to go sightseeing or watch a movie.
When I asked her why she would say something like that, my niece sobbed, “Mom’s not hugging me, and she’s not even kissing me before I go to sleep. I can’t feel her love at all.” So that’s why!
My niece is a kinesthetic person but her mom was showing her love through the auditory and visual faculties. I quickly explained the process to her mom and she started to embrace, hug, and kiss my niece often. The relationship blossomed from then on!
*** ** *** ** ***
Barry is a friend from where I last worked. We got along okay, but never really socialized. Whenever the Company provide a “free meal, most employees who had the day off would come in for the luncheon, then leave.” Since Social Club activities were never free, we never seemed to include ourselves. It wasn’t until I retired from Co-Op … and Barry stayed behind … that we have grown more social.
Now we meet for breakfast, on his day’s off; sit & have coffee together at Tim Hortons; or as most recently, ride our bikes along the path down-by-the river.
Thanks ‘bear’ that was great! 😉
August 06, 2017
Seriously — forget everything else. Focus 100% on getting traffic and making those first commissions. Focus on only ONE type of traffic and become an expert at it. It doesn’t matter if you choose solo ads, Facebook pay-per-click, Google AdWords, Rocket Recruiting, or some other advertising method; they all work. I even have affiliates who stick strictly to newspaper ads (yes, you can generate a lot of traffic by advertising offline!)
Don’t waste time and dilute your efforts by trying too many traffic methods. Pick one, and get good at it. The more targeted prospects you can get to check your affiliate link, the more money you’ll make.
Later, if you want to develop your own list [your own collection of leads you can market to again and again], you can send people to a lead-capture page where they’re asked to put in their email address by filling out a form [more on this later].
The High-Ticket Affiliate Market model pays out much larger commissions to affiliates [like you], and allows you to create a [much larger] full-time income working part-time from home!
You’re better off learning to walk before upping your game by running. I have not completely upped my game yet, and you made decide never to do it either.